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Outdoor Access Initiative’s Q3 Grants Support Trail Building, Rehabilitation, Maintenance, and More MARIETTA, Ga. – December 6, 2022 – Yamaha Motor Corp., USA, today announces the Yamaha Outdoor Access Initiative (OAI) contributed more than $116,000 in grant awards for the third quarter of 2022. This latest funding cycle showcases Yamaha OAI’s mission to protect, improve, […]

Position Title: PR / Event Coordinator – Outdoors, Motorsports, Cycling Job Summary: Boutique LA-based Public Relations agency specializing in outdoor recreation and representing a portfolio of exciting national consumer brands is creating a new PR/Event Coordinator position to support the planning and execution of press events, consumer activations, and social media content shoots. The ideal

Here’s the challenge: Produce an authentic experiential activation that will blow away your top media AND top customers. Throw in a mix of diverse media (endemic and non-endemic) to broaden your reach, and then run the event out of an epic destination custom built for outdoor adventures. SPEC took this challenge head-on because we live

Employees Volunteer Time for Conservation Alongside Southern California Mountains Foundation MARIETTA, Ga. – October 17, 2022 – Yamaha Motor Corp., USA, continues to demonstrate its leadership in the Powersports industry, advocating access to public land for motorized recreation through the Yamaha Outdoor Access Initiative (OAI) and hands-on volunteer efforts by Yamaha employees. Most recently, Yamaha

Yamaha Outdoor Access Initiative Celebrates National Public Lands Day and National Hunting and Fishing Day MARIETTA, Ga. – September 21, 2022 – Yamaha Motor Corp., USA, is encouraging people to get outside and enjoy the outdoors on Saturday, September 24, 2022, in honor of National Public Lands Day and National Hunting and Fishing Day (NHF

New Yamaha Grants Aid Public Land Managers, Recreationalists, and Thousands of Kids Nationwide MARIETTA, Ga. – August 25, 2022 – Yamaha Motor Corp., USA, today announces the Yamaha Outdoor Access Initiative (OAI) grant awards totaling $145,175 for the second quarter of 2022 in support of its ongoing mission to protect, improve, and expand access to

It is one of the programs that makes it easy to get up in the morning and do the work we love to do. Back in 2008, the SPEC team helped create and launch The Yamaha Outdoor Access Initiative (OAI) – a program that today has injected more than $5 million dollars into 400 projects

The Rubicon Trail – it’s remote, it’s filled with vehicle-crushing rock climbs, and it’s known as an “expert-only” OHV and Jeep trail. Many have tried to tackle it, and not nearly everyone succeeds at it. How in the world were we supposed to plan a press event ON “the Con”?!  Two words come to mind: teamwork

Employees Join The Great Outdoors Fund and Grant Recipient for Georgia Trail-Rehabilitation Project MARIETTA, Ga. – June 2, 2022 – Yamaha Motor Corp., USA, marked the 14th anniversary of the Yamaha Outdoor Access Initiative (OAI) with an employee volunteer event in the Chattahoochee-Oconee National Forest, helping The Great Outdoors Fund fulfill its OAI grant project

https://youtu.be/hzgEDwyuLW4 April 27, 2022 12:06 ET | Source: Strider Sports International Inc. Rapid City, SD, April 27, 2022 (GLOBE NEWSWIRE) — In 2021, All Kids Bike, the nationwide movement on a mission to teach every child in America how to ride a bicycle in kindergarten PE class, received a $30,000 grant from Yamaha Motor Corp, USA’s Outdoor Access Initiative. The